"Reduced Phat Shake", the latest release from Nick Pride & The Pimptones is filled with their signature formula of Northern UK soul that would make vintage Motown lovers swoon. There’s plenty of tasty soulful teasers to get your motor running to the dance floor. "Take Care Of My Love" is a high energy dance number highlighted by the vocals of Susan Hamilton. Other vocal contributors include Courtney Valecia on the ultra funky "It’s A Love Thing" and the slow burning "Hex On My Soul". "Walkin’ Out The Door" is an infectious Blues tune sung by Lyndon Anderson. With an assortment of instrumental tracks like "Soul Food Strutt" and "Non Stop", "Reduced Phat" delivers with an album filled with soulfully deep and satisfying recordings that are light on filler yet heavy on grooves to keep your body shaking to the beat.